Zoho CRM alternative
Gabriel vs Zoho CRM
Five editions and a feature matrix, or one plan with everything.
No credit card required.See pricing →
Gabriel
Gabriel is an all-in-one sales CRM built to be simple for small teams. One plan includes pipeline, scoring, automations, cadences, calling, booking pages, forms and the PSA integration, at $249 a month for up to 5 users.
Zoho CRM
Zoho CRM leads with built-in AI agents. It's sold per user in a free edition and four paid editions (Standard, Professional, Enterprise and Ultimate), with a very broad suite, deep customization and, per Zoho, 1,200+ integrations.
Everything Gabriel includes, and what it costs at Zoho CRM
Gabriel puts every feature below on one plan for $249 a month for up to 5 users. Here's where Zoho CRM puts the same features.
| Feature | Gabriel | Zoho CRM |
|---|---|---|
| Multiple pipelinesCustom stages, win probabilities, weighted totals | Included | Standard ($20/user) |
| Lead scoring0–100 score plus ICP fit | Included | Scoring rules, Standard |
| Lead routingRound-robin owner assignment | Included | — |
| Workflow automationVisual builder with waits and yes/no decisions | Included | On every plan |
| Sequences / cadencesCall, email, LinkedIn and task steps, worked from one queue | Included | — |
| Two-way email syncMicrosoft 365 or Google Workspace | Included | Standard |
| Email to a listFrom your verified domain, with click counts | Included | — |
| Booking pagesPersonal pages, meeting types, round-robin pools | Included | Calendar booking, Standard |
| Web formsEmbed on your site; spam filtering; submissions become leads | Included | Web forms, Standard |
| Pages: landing page builderSection designer, 8 templates, AI drafts, forms and booking on the page | Included | Paid add-onSeparate product (Zoho LandingPage), billed separately |
| Landing pages on your own domainCustom subdomains such as go.yourcompany.com, up to 3 | Included | — |
| Tracking pixels and lead attributionGA4, GTM, Meta, LinkedIn, Google Ads; UTM first and latest touch | Included | — |
| Built-in callingBrowser calling through your Twilio account (Twilio bills usage) | Included | Standard |
| Call recordingOptional, with consent settings | Included | — |
| Call transcriptionOn the record's timeline | Included | — |
| PSA integrationImport, push and auto-sync; works with Autotask | Included | — |
| Single sign-onMicrosoft 365 or Google Workspace | Included | — |
| AI writing and Build with AIOn your own OpenAI or Anthropic key | Included | AI agents |
| Plan you need for all of this | The one plan | Standard ($20/user), for the features we verified |
| 5 users, per month | $249 | $100 |
| 10 users, per month | $424 | $200 |
Process management, predictive intelligence and CPQ move to Professional ($35/user); multi-team management and sandbox to Enterprise ($50/user).
Prices billed monthly. “—” means Zoho CRM's pricing page didn't confirm it when we checked, so we don't show it.
Sources: Zoho CRM pricing, Zoho CRM edition comparison (PDF). Checked Oct 22, 2026. Prices exclude tax and change often. Gabriel figures from gabrielcrm.com/pricing.
What you'd pay at 5 and 10 users
Zoho CRM per user, billed monthly: Standard $20, Professional $35, Enterprise $50, Ultimate $65 ($14 / $23 / $40 / $52 billed annually). There's also a free edition for 3 users.
| Feature | Gabriel | Zoho CRM |
|---|---|---|
| 5 users, billed monthly | $249 | $100 (Standard) · $175 (Professional) |
| 10 users, billed monthly | $424 | $200 (Standard) · $350 (Professional) |
| 5 users, billed annually (per month) | No annual plan | $70 (Standard) · $115 (Professional) |
| 10 users, billed annually (per month) | No annual plan | $140 (Standard) · $230 (Professional) |
Zoho CRM costs less per seat than Gabriel and has a free edition. Gabriel's case is simplicity: one plan, no edition matrix, and a native PSA integration.
Sources: Zoho CRM pricing, Zoho CRM edition comparison (PDF). Checked Oct 22, 2026. Prices exclude tax and change often. Gabriel figures from gabrielcrm.com/pricing.
Why teams choose Gabriel
No edition math
One plan with every feature. You never compare a five-column matrix to find where the feature you need starts.
Cadences and a call queue
Reps work call, email, LinkedIn and task steps from one Queue, with the dialer, script and wrap-up side by side.
Built for MSPs too
Recurring and one-time revenue on every deal, a revenue report that keeps them apart, and a native PSA integration.
Billed separately by those providers, if you use them: your Twilio calling charges, your AI provider usage, and your Seamless.ai credits.
Moving from Zoho CRM to Gabriel
No one-click migration, just four steps you can do yourself during the free trial.
- 1
Export from Zoho CRM
Export your companies, contacts, leads and deals from Zoho CRM to CSV files.
- 2
Import into Gabriel
Import each CSV into Gabriel: companies, contacts, leads and deals (up to 10 MB per file).
- 3
Connect email and calendar
Each user connects Microsoft 365 or Google Workspace, so email and meetings land on the right records.
- 4
Turn on your first automation
Route new leads, create follow-up tasks or enroll leads in a cadence, then test it on one record.
Gabriel vs Zoho CRM: questions
Is Zoho CRM cheaper than Gabriel?
Yes, per seat. Zoho CRM Standard is $20 per user billed monthly, so 5 users are $100. Gabriel is $249 for up to 5 users with every feature included.
Which Zoho edition matches Gabriel?
It depends on the features you need. Zoho's Standard edition includes built-in calling, multiple pipelines, forms, email integration and calendar booking; Professional adds process management, predictive intelligence and CPQ. Gabriel has one plan, so there's no edition to pick.
How do I move from Zoho CRM to Gabriel?
Export your companies, contacts, leads and deals from Zoho CRM to CSV, then import each file into Gabriel (CSV, up to 10 MB per file). Connect your Microsoft 365 or Google Workspace email and calendar, and turn on your first automation. There's no one-click migration, but most of the work is the CSV export you'd do for any move.
Does Gabriel have a mobile app or SMS?
Not today. Gabriel runs in your browser, and it doesn't send text messages. Calls, cadences, email and your pipeline all work from any computer.
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See if Gabriel fits your team in 14 days.
Every feature, every integration, no credit card. If it isn't right for you, walk away.
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